The Spark of Inspiration

In 2020, as the world stood still during the pandemic, Rolando found himself craving a drink but lockdown restrictions made it impossible. That frustration sparked a bold idea: what if getting your favorite drink was as easy as clicking a button?

Rolando founded 5PM Somewhere with a simple but powerful mission: to eliminate the hassle of buying alcohol. No more leaving home, battling traffic, or visiting multiple stores. Instead, customers could browse a secure online store, find top brands at competitive prices, and enjoy fast, friendly delivery straight to their doors.

A Mission to Simplify How Jamaica Drinks

Rolando founded 5PM Somewhere with a simple but powerful mission: to eliminate the hassle of buying alcohol. No more leaving home, battling traffic, or visiting multiple stores. Instead, customers could browse a secure online store, find top brands at competitive prices, and enjoy fast, friendly delivery straight to their doors.

Raising a Glass to the Future

Looking ahead, Rolando envisions 5PM Somewhere as Jamaica’s leading liquor brand, expanding into physical stores across the island. One simple idea born out of a lockdown craving is now reshaping how Jamaicans enjoy their favorite drinks.

Because when it comes to unwinding, celebrating, or simply enjoying the moment it's always 5PM somewhere.